Traditional
Architecture

전통건축소개

Symbol Mark

  • The purpose is to embody joints and fittings of traditional wooden architecture through firmly combined letters and lines connecting the letters.
  • To symbolize the way to the future of traditional architecture, it expresses a doorknob with the “ㅇ” in “통”.
  • Roof tiles are expressed with extended lines.
  • With a modernized, stamp-like design, it expresses the outlook of the foundation that connects tradition and modernism, with the meaning that it will become a sturdy piece of traditional architecture through restoration.
  • It uses a red color that suits the stamp-like design, and delivers the sense of tradition with a darker hue.
  • Dark red, representing the color of the Geumgang Pine, symbolizes the upright attitude and solemn sense of responsibility of the Foundation for its task of joining tradition with the future.

logo

  • The purpose is to embody joints and fittings of traditional wooden architecture through firmly combined letters and lines connecting the letters.
  • To symbolize the way to the future of traditional architecture, it expresses a doorknob with the “ㅇ” in “통”.
  • Roof tiles are expressed with extended lines.
  • With a modernized, stamp-like design, it expresses the outlook of the foundation that connects tradition and modernism, with the meaning that it will become a sturdy piece of traditional architecture through restoration.
  • It uses a red color that suits the stamp-like design, and delivers the sense of tradition with a darker hue.
  • Dark red, representing the color of the Geumgang Pine, symbolizes the upright attitude and solemn sense of responsibility of the Foundation for its task of joining tradition with the future.

Exclusive Color Scheme

    • Main colors
    • PANTONE 7628 C. R168 G48 B46. C25 M90 Y80 K20
    • PANTONE 411 C. R76 G74 B73. C0 M0 Y0 K85
    • Sub-colors
    • PANTONE 7604 C. R247 G240 B235. C0 M5 Y5 K5
    • PANTONE 492 C. R130 G32 B30. C25 M90 Y80 K45
    • PANTONE 499 C. R96 G13 B10. C25 M90 Y80 K65

Signature

Korea Foundation for the Traditional Architecture and Technology
Korea Foundation for the Traditional Architecture and Technology